Core Objective
To create effective, intelligent design strategies contrived from essential client goals while performing in a progressive, fortified, & results-driven environment.
Professional Profile
Mid-level graphic designer and advertising professional with a multiple disciplinary cultivation in project management and post-production. 3+ years of professional experience in print, digital, and interactive television environments. Versed for delivering elaborate projects, managing framework, and aligning goals. Routinely recognized for visual proficiency, self-discipline, and systematic thinking.
Work Experience
Senior Experience Designer, Brightline iTV
New York, NY, 08.2008 – Present
• Institute, create, and manage campaigns on tight deadlines, both individually and in team environments
• Balance cross-department responsibilities including creative strategy, interactive design, application execution, client management, budgeting, post-production and animation, presenting, and data analysis
• Spearhead post-production/animation teams; responsible for art direction and meeting rigorous deadlines
• Fabricate new business pitches and interactive design previews
(successfully helped acquire: Breyers, TD AMERITRADE, Tylenol, and Burger King)
• Effectively engineer application execution plans with vendors, coders, and game developers
• Advise and manage jr. designers in experience design development & daily workflows
• Advocate creative strategy sessions and pilot design methods
• Share and participate in Unilever IAT brainstorming and quarterly brand planning
Graphic Designer, PepperJam/GSI Commerce
Wilkes-Barre, PA, 04.2008 – 06.2008
• Co-managed agency creative services including art direction of digital campaigns
• Created marketing and media proposals
• Designed with ability to work with various teams and prioritize within individual responsibilities
• Completed four campaigns weekly consisting of rich media banners, landing pages, email creatives, CSS files, and flash animations
Co-Business Owner, Emerge Inc.
Scranton, PA, 04.2005 – 03.2006
• Pioneered advertising and brand identity for eMerge
• Managed inventory of sales and developed business plan
Accounts
Unilever Brands
Axe, Degree Men, Bertolli, and Suave
Other Major Brands
TD AMERITRADE, Tylenol, and Just For Men
Freelance Work
Ithaca Rentals, Rhino Media, Roy H. Park School of Communications, Really Cooking Cafe, Felicia’s Atomic Lounge, Doggie Brew, David Plaine Consultants, Communique Design, Finger Lakes Film Festival
Education
BS in Integrated Marketing Communications
Ithaca College • May 2008
AS in Advertising Design
Luzerne CCC • May 2006
Honors
Best Performance Statistic EDA Award, Brightline iTV (Client: Degree), 2009
Best in Show, Creative Media Award for Digital TV campaign (Client: Axe), 2009
4th Place, AAF NSAC (Role: Presenter, Account Manger) (Client: AOL), 2008
Roy H. Park School’s Contribution to IMC Award, Ithaca College, 2008
3rd Place, Great Valley Business Plan Competition(eMerge, Inc), 2005